The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com
Podcasting since 2016 • 409 episodes
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
Latest Episodes
10 Hidden Settings In Google Ads (Episode 508)
There really are settings and features in Google Ads that are hidden. And some of these settings can make a big difference in the performance of your search campaigns. In today's podcast Chris Schaeffer, an expert of Google Ads with 23 years of...
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Episode 508
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33:52
Stealing Clicks From Your Competitors (Episode 507)
Let's talk about competitor campaigns on Google Search. Should you run ads against competitors? Is it worth it? In today's episode Chris Schaeffer discusses the best way to proceed if you plan to spend money on competitor bids.Try Opteo ...
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Episode 507
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25:47
Tips for Shopping, Search, and Display Campaigns (Episode 506)
This week Chris Schaeffer answers questions from listeners. He covers topics around conversion actions in your campaigns, hidden search terms, image assets and display campaigns. And Joey Bidner shares a great tip for optimizing your product ti...
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Episode 506
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37:42
How To Train Google Ads With Conversions (Episode 505)
Feed the algorithm! That's the secret we are talking about in today's podcast. Learn how to create a campaign that can be trained to generate better traffic than other traditional methods. This strategy focuses on using a website that drives a ...
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Episode 505
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27:50
Your Paid Search Questions Answered (Episode 504)
How do you start over in Google Ads? Is manual bidding a practical option for busy managers? Have you tried Portfolio Bidding Strategies? All of this and more in this week's Paid Search Podcast with Chris Schaeffer. Answering questions from lis...
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Episode 504
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29:48