The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
How Google Ads Keyword Matching Works (Episode 450)
Do you really understand how Google Ads works? This week Chris Schaeffer discusses the basics behind the very complex and changing system of how Google Ads keyword matching works. You can read the official Google documentation at the link below.
Google Document: https://services.google.com/fh/files/misc/unlock_the_power_of_search_2022.pdf
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Chris Schaeffer - https://www.chrisschaeffer.com
Watch this episode on YouTube: https://youtu.be/oHcX91DKAY4
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