The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com
The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
HUGE News! Search Partners Revealed (Episode 521)
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Google just made one of the biggest Search Partner Network changes in years… but is it actually useful?
Try Opteo for free for 28 days - https://opteo.com/psp
For the first time, Google Ads advertisers can see which Search Partner sites are displaying their ads in Search, Shopping, and App campaigns. After more than 20 years of treating Search Partners as a black box, Google has finally added placement reporting.
So why am I still frustrated?
In this episode, Chris Schaeffer breaks down exactly what Google’s new reporting includes, what it leaves out, and why this update is both a step forward and a major missed opportunity.
Chris Schaeffer - http://www.chrisschaeffer.com
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